
SEKOYA® Field & Forum
Lowell, OR, USA
August 2-3
Agenda:
August 2nd – SEKOYA® Reception
Private Event for SEKOYA® Members & Retailers
- 18:15 -18:30
- Shuttle bus pick up at the Hyatt Place Eugene
- 19:00 -22:00
- Five Fourteen Vineyards: 91470 Territorial Hwy Junction City, OR 97448

August 3rd – SEKOYA® Field & Forum
SEKOYA® Members & Retailers in the Americas
- 9:00 – 9:15
- Arrival of Guests at: Fall Creek Farm & Nursery – Home Place. 39318 Jasper Lowell Rd. Lowell, OR 97452. USA

- 9:15 – 9:45
- Welcome Drink & Breakfast at Fall Creek® Nursery
- 9:45 – 10:00
- Ride to R&D Farm
- 10:00 – 11:00
- Tour of the Fall Creek® Demo Field – Henri Farm guided by our R&D Team
- Highlight: New SEKOYA™ Variety ‘FC13-113’
- Tour of the Fall Creek® Demo Field – Henri Farm guided by our R&D Team
- 11:00 – 11:45
- Blind Tasting & Unveiling
- Fall Creek® Commercial Varieties, SEKOYA® and Stage 5 Selections
- Blind Tasting & Unveiling
- 11:45 – 12:00
- Ride back to Home Place
Presentations:
- 12:00 – 12:20
- Welcome & Update on SEKOYA®
- 12:20 – 12:35
- Official Introduction of the NEW ‘FC13-113’ Variety
- 12:35 – 12:45
- Machine Harvesting will change the landscape soon
- 12:45 – 13:00
- Break
- 13:00 – 13:20
- Trends: European Supermarkets
- 13:20 – 13:40
- LIVIE™ Status & Outlook
- 13:40 – 13:50
- Sharing of Blind Tasting Results
- Results from Europe in comparison
- 13:50 – 14:00
- Thank You & Questions
- 14:00 – 15:00
- Lunch (Tapas & Drinks)
- Opportunity to Mingle in the Tent
Travel Recommendations:
AIRPORTS:
- Eugene Airport (EUG) – ca. 45 min by car
- Portland International Airport (PDX) – ca. 2 ¼ hours by car
HOTEL:
Hyatt Place Eugene / Oakway Center
333 Oakway Rd
Eugene, OR 97401
Tel.: +1 (541) 343-9333
Book by July 10 to receive the discounted rate of $139.00: Fall Creek® Booking Link
After July 10, book directly at: https://www.hyatt.com/en-US
Related news

Official launch
The LIVIE™ Blueberry Dispenser
SEKOYA® is proud to announce its newest development to grow the blueberry category: the LIVIE™ Blueberry Dispenser. The dispenser was officially launched on Tuesday, July 16th at the SEKOYA® Field & Forum in Meterik, NL. The event was attended by the most important European Supermarkets, members of the SEKOYA® B2B Network, and press. Over 80 […]
See the news

SEKOYA® Field & Forum
Seville, Spain
March 14
The SEKOYA™ Field & Forum is an exclusive event for retail buyers & category managers: Contact us at marketing@sekoyafruit.com for the registration link. You can download the SEKOYA® Field & Forum photos here (password required).
See the news

SEKOYA® Field & Forum
Meterik, Netherlands
July 16, 2024
Exclusive Event for Retailers & Category Managers Agenda: 15 July – SEKOYA® Dinner Hotel Restaurant Brasserie | St. Urbanusweg 11 | 5914 CA Venlo | The Netherlands www.valuas-hr.nl 17.30 – 19.00 SEKOYA® Member Connect (SEKOYA® Members & Fall Creek® Teams only) 19.00 – 22.00 SEKOYA® Dinner Reception (all invited guests) 16 July – SEKOYA® Field […]
See the news